A recent study by Red Peak Youth revealed that while 73 percent of 18-24 year old and 80 percent of 25-34 year old respondents said that they are
While Gen Y often garners attention from marketers and the media, there is a small but powerful segment right behind the millennials, and they’re
Twitter’s most recent research infographics included some great insights about how Gen Y is using the social media site – how they’re logging in,
Arguably one of the best known food brands out there, Campbells has been struggling in recent years. The soup-maker has been in a bit of a slump,
Millennials have a huge amount of influence and spending power, and a lot to say – so it’s no surprise that brands care about what they think.
Millennials are doing things a little differently than generations before. In the days of Gen X, a person typically got married and bought a
In talking about millennials, we often reference the high school and post-secondary students that make up a large percentage of the generation.