Category: Teens
KFC Leverages Prom to Engage Teens
Take a look at KFC’s latest youth-targeted campaign; a novel approach of aligning itself with a memorable rite of passage for teens. This
Youth Travel Sector is a $200 Billion Industry
At the Internationale Tourismus-Börse Berlin (ITB), the world’s largest tourism trade fair, it was announced that the global youth travel
U.S. Political Marketers Spend $100 Million to Reach Teen Voters
US political marketers spent $100 million in 2010 to win the youth vote. However, teens continue to reflect low voter turnout. Most political