Staying ahead of change starts with data-driven insights
Change has never been this fast, yet it will never be this slow again. Our annual study, Nology, keeps us and our clients plugged into the latest B2B marketing trends in the global tech sector.
Every year, we survey over 500 IT and business leaders in multiple industries across the US, and Canada. The survey covers everything from B2B marketing best practices, digital transformation trends, and industry predictions – practical insights to guide your campaign strategy.
Latest Insights
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Strategies and Solutions for Shedding Light on the Dark Funnel
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Challenger Sales Model
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Conversational AI
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4 Ways Generative AI Can Help Marketers Make an Impact
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5 Award-Winning B2B Marketing Campaigns from Intercept
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The Importance of Customer Experience in B2B Marketing
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Playing the Long Game to Win at Demand Gen