One-of-one content engine
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Intercept Labs
Exploring the frontier together
A co-investment model where we explore unproven agentic use cases and share the risk and the learnings
Our clients are under pressure to innovate faster and do more with less. Labs is how we make that possible, putting our own capital, time, and expertise alongside the client budget.
How it works
- Step 1
Find the use case
We look for the unproven approach worth testing, then scope it to run inside the data estate, privacy posture, and legal constraints the environment requires.
- Step 2
Split the cost
Intercept puts in capital, time, and expertise against the client budget, and funds up to half of delivery.
- Step 3
Measure what happens
We design the pilot, put it in front of a real audience, and read the result.
- Step 4
Optimize continuously
Learnings from the pilot directly inform recurring optimization loops.
- Step 5
Move it into production
What works goes into production faster than the conventional cycle allows, and runs as a managed service so the client carries no model risk.
“If you know in advance that it’s going to work, it’s not an experiment.”
What has come out of Labs
AI avatar video series
An agentic workflow built for SAP that cut production costs by 55% and timelines by 23%.
